Laia Jornet is a creative and visual director based in Barcelona, working with a global perspective.
She specializes in shaping powerful visual narratives and building distinctive creative universes, leading campaigns and creative work for both global brands and independent clients.

Her work sits at the intersection of narrative, strategy, and visual culture. Guided by purpose and direction, she creates visual worlds shaped by human beauty and a contemporary edge. Deeply influenced by music, fashion, and urban culture, her vision draws from the street and everyday life, translating raw experiences into refined visual stories.

Currently Associate Creative Director at SLAPS, she collaborates with global clients while developing personal projects that push her to evolve, experiment, and continually redefine her own visual language.